Thanks for taking a moment to scan this post on business writing. I appreciate it, because I can only guess how busy you are.
How do I know this?
Well, it doesn’t require a huge leap, does it? We’re all quite busy these days!
In a day full of meeting and interruptions, our ability to focus on longer business writing tasks can really suffer. Let’s face it — usually some real research, organization, and writing will be required. Then, several rounds of revision to clarify your thinking.
Bottom line: Motivated and success-minded professionals like you still find that business writing is one of the hardest tasks to carve out time for.
So, I’ve summarized the practical advice into a short guide called with 25 specific tactics to help you move forward.”
You can download it for FREE below. But, there are three useful tips I’d like to share with you right now:
Narrow Down Your Audience (5 of 25)
As you absorb your source material and preliminary research, think about answers to these questions:
What problems does this product, service or solution aim to solve? Who is this “solution” for? How will this solution make someone’s day easier?
You’re going to want to keep this “buyer persona” in mind as you work. This is who you’ll be writing to.
Eliminate Duplicate Ideas (15 of 25)
This is another instance where a printout can really help. Optional, of course — but the idea is to read through what you have and start cutting words, phrases, and ideas that are better said elsewhere. Strike through the weaker phrases and retain the superior ones.
You can hand-write phrases you think are an improvement on what’s been typed. Your main task here is to transform an unwieldy longer document into something you can get a better handle on.
If you find ideas that seem useful, but don’t seem “A-level” important, or it’s not obvious where they belong, cut them out and paste them at the bottom of your document. This tip is similar to my suggestion for the
Once you’ve cut those ideas out of your text file, read it through again. It’s probably still disjointed. But if main ideas are there and generally in order, you’re making good progress. If there are still major questions or holes, perform a little more online research. Try to satisfy the key questions you might need answers for before moving too much further.
Cut Longer Sentences Down to Two Simpler Ones (23 of 25)
Aim to break up longer thoughts that can stand on their own. Most of the time, you’ll achieve better economy of your ideas this way. It also helps you with reorganization, when needed. Along those same lines, cut longer paragraphs into shorter paragraphs wherever that seems appropriate.
Why not simplify your next business writing task? Download your FREE copy of with 25 specific tactics to help you move forward?”
Get Your Free Business Writing eBook Now
Need to move forward on a difficult writing project? This practical guide will help you get started. Send a link directly to my inbox: